Within the Cluster there is a large number of companies that channel their commercial operations mainly through prescribers: architects, interior designers, decorators, designers, promoters, etc.

The objective of this program is to launch initiatives that contribute to establishing a rapprochement between the group of prescribers and the industrial sector that encourages an exchange of knowledge, not only of product and constructive solutions, but also of trends and market needs.

To this end, a series of innovation conferences are organized in which the latest trends and construction solutions in wood are exposed. In parallel, the Cluster organizes face-to-face professional meetings between prescribing agents and Cluster companies to generate business, as well as short dialogue sessions between companies, prescribers and designers so that prescribing agents can learn first-hand about the new products that are available. in the market and propose new alternatives according to the new trends or tastes of the end customer.

The aim of this program is to strengthen a stable collaboration network between the industrial sector, the innovation system, the institutional sphere and the group of prescribers.