INTERNATIONALIZATION AND NEW MARKETS

Internationalization allows companies the possibility of increasing their size, achieving greater economies of scale, improving the differentiation of their products and diversifying their client portfolio.

With the development of this strategic program it is intended to achieve this objective from two different areas. On the one hand, acting directly on the Cluster companies by coordinating and promoting actions that facilitate entry into new international markets, through the organization of direct and/or reverse trade missions or by attending fairs where it allows them to In a short period of time, get many contacts with whom collaborations can arise after the fact, as well as learn about trends in the sector, through the main operators that usually attend this type of commercial event.

On the other hand, the Cluster will contribute to the internationalization of its associated companies through the positioning of the Cluster itself in the international arena. To do this, it participates in international projects that promote innovation, and also through the establishment of collaboration networks with other international Clusters, through participation in European innovation projects, attendance at international B2B conferences and meetings, etc.

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